For the past two years in Missouri, legalizing sports betting has felt close. We’re talking “first down and inches” close. But Missouri’s professional sports teams suggest it’s quite the opposite, more of a “4th and 15 deep in your own territory” sort of situation.
Some of Missouri’s pro sports teams are getting behind a sports betting petition. Four different initiatives have been submitted. They are currently going through the approval process. After that, supporters can start to collect signatures. KCTV5 talked to a sports betting regulatory expert, as well as a supporter of sports gambling in Missouri, and both saw the four initiatives as a way to circumnavigate the state legislature.
XLMedia continues to sign partnerships in advance of the launch of North Carolina sports betting. Two weeks after announcing a strategic partnership with North Carolina news outlet WRAL, the group announced a partnership with the Georgia newspaper, the Atlanta Journal-Constitution.
XLMedia has signed an exclusive three-year media partnership to provide sports betting content to the Atlanta Journal-Constitution (AJC). The AJC is the only major daily newspaper in the metropolitan area of Atlanta, Georgia. The paper reaches more than 9.2 million unique digital users every month via online content, according to XLMedia. Through its media partnership business (MPB) segment, XLMedia offers commercial sports betting content and advertiser relationships to several publishers across the US and Canada.
XLMedia said it has signed an exclusive three-year media partnership with Atlanta Journal-Constitution, with XLMedia providing sports betting content to the Georgia-based news and sport brand. The digital media company said Tuesday that the deal expands its already established footprint in Georgia and the Southern states of the U.S. It will enable the Atlanta Journal-Constitution to capture new revenue streams and provide their readership of more than 9.2 million unique digital users a month a new content offering–while allowing XLMedia to immediately reach the brand’s national readership in currently legal live sports betting markets.
re you ready for some football? Ohio sportsbook operators like the JACK Casino in Downtown Cleveland are. “We love football season; it’s a big time for us, and it’s a big time for this property, and it’s a big time for Downtown Cleveland,” said Adam Suliman, JACK’s vice president of Sports and Digital Gaming.